1892 |
- The Genesis - Britannia established with an investment of Rs. 295 in Kolkata
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1910 |
- Advent of electricity sees operations mechanised
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1921 |
- Imported machinery introduced; Britannia becomes the first company East of the Suez to use gas ovens
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1939 - 44 |
- Sales rise exponentially to Rs.16,27,202 in 1939
- During 1944 sales ramp up by more than eight times to reach Rs.1.36 crore
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1975 |
- Britannia Biscuit Company takes over biscuit distribution from Parry's
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1978 |
- Public issue - Indian shareholding crosses 60%
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1979 |
- Re-christened Britannia Industries Ltd. (BIL)
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1983 |
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1989 |
- The Executive Office relocated to Bangalore
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1992 |
- BIL celebrates its Platinum Jubilee
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1993 |
- Wadia Group acquires stake in ABIL, UK and becomes an equal partner with Groupe Danone in BIL
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1994 |
- Volumes cross 1,00,000 tons of biscuits
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1997 |
- Re-birth - new corporate identity 'Eat Healthy, Think Better' leads to new mission: 'Make every third Indian a Britannia consumer'
- BIL enters the dairy products market
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1999 |
- "Britannia Khao World Cup Jao" - a major success! Profit up by 37%
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2000 |
- Forbes Global Ranking - Britannia among Top 300 small companies
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2001 |
- BIL ranked one of India's biggest brands
- No.1 food brand of the country
- Britannia Lagaan Match: India's most successful promotional activity of the year
- Maska Chaska: India's most successful FMCG launch
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2002 |
- BIL launches joint venture with Fonterra, the world's second largest dairy company
- Britannia New Zealand Foods Pvt. Ltd. is born
- Rated as 'One amongst the Top 200 Small Companies of the World' by Forbes Global
- Economic Times ranks BIL India's 2nd Most Trusted Brand
- Pure Magic -Winner of the Worldstar, Asiastar and Indiastar award for packaging
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2003 |
- 'Treat Duet'- most successful launch of the year
- Britannia Khao World Cup Jao rocks the consumer lives yet again
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2004 |
- Britannia accorded the status of being a 'Superbrand'
- Volumes cross 3,00,000 tons of biscuits
- Good Day adds a new variant - Choconut - in its range
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2005 |
- Re-birth of Tiger - 'Swasth Khao, Tiger Ban Jao' becomes the popular chant!
- Britannia launched 'Greetings' range of premium assorted gift packs
- The new plant in Uttaranchal, commissioned ahead of schedule.
- The launch of yet another exciting snacking option - Britannia 50-50 Pepper Chakkar
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2006 |
- Britannia re-launched NutriChoice Hi-Fibre Digestive biscuits in an international large sized biscuit pack.
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2007 |
- Britannia industries formed a joint venture with the Khimji Ramdas Group and acquired a 70 percent beneficial state in the Dubai-based Strategic Foods International Co. LLC and 65.4% in the Oman-based Al Sallan Food Industries Co. SAOG.
- Britannia NutriChoice SugarOut range introduced - 1st of its kind of biscuits to be be launched in India with "No Added Sugar" (Variants - Chocolate Cream, Orange Cream, and Litetime)
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2008 |
- Britannia NutriChoice 5 Grain biscuits launched - Biscuits with the goodness of 5 health Cereals, and sweetened with Natural honey. Britannia Nutrichoice promised consumers "Bhook Bhagao, Kuch Healthy Khao"
- Britannia launched Iron fortified 'Tiger Banana' biscuits, 'Good Day Classic Cookies', Low Fat Dahi and renovated 'MarieGold'.
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2009 |
- Britannia NutriChoice Nature Spice Crackers launched - Your favorite Cream Crackers, now made even more exciting with the addition of "Sabut" Ajwain and Jeera spices.
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2010 |
- Britannia NutriChoice launches a New Year pack - the Health Starter Kit. Created for everyone who makes New Year resolutions and doesnt follow through. The Health Starter Kit contains 1 pack each of NutriChoice Hi-Fiber Digestive, NutriChoice 5 Grain, NutriChoice Nature Spice Cracker bundled together with a Fit Sip Sipper and a fitness chart. All this only for Rs 100.
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