WE ARE A RESPONSIBLE GLOBAL TOTAL FOODS COMPANY
WHAT CAN WE HELP YOU FIND?
EXCITING GOODNESS IN EVERY BITE
OUR BRANDS
OUR EXCITING LIFE AT BRITANNIA
WE MAKE Ti)NGS HAPPEN
If there were a soundtrack for life, whenever something cool happens, the background would go TING! Life at Britannia is about chasing the TINGs. Our vision is to be a Responsible Total Foods Company, serving products that brim with exciting goodness, through the day. We do that by working together as a creative, energetic and passionate team.
BRITANNIA IN THE NEWS
Social Throwback 2023: From personalisation to reimagination, AI trends that took shape
A year of personalisation, reimagination in content generation, newer designations, the rise of AI agencies and an attempt to work towards sustainability – AI takes centre stage in advertising in 2023. We look at these innovations and speak to experts to find out how AI has progressed this year.
Social Throwback 2023: Top 50 Indian ad campaigns
CGI and AI largely remained the common denominators this year with brands leveraging them to infuse creativity and innovation into campaigns. Social Samosa speaks to NCDs and CCOs to curate a list of the top Indian ad campaigns that made a mark in 2023.
Britannia aims to more than double its cheese biz in next 3 years; plans to invest in growth of e-commerce and MT channels
To penetrate deeper into the households, Britannia Bel Foods is working on accessibility and affordability. It plans to come up with Rs 10 sachets and expand its distribution multifold in metro cities.
Britannia's 1947% More History Campaign Features AI Images, Videos Of Living Indian Freedom Fighters Leela Chitale, Lt. Asha Sahay, Lt R. Madhavan, Lakshmi Krishnan, Gour Hari Das: Independence Day Special
Britannia's 1947% More History Campaign Features AI Images, Videos Of Living Indian Freedom Fighters Leela Chitale, Lt. Asha Sahay, Lt R. Madhavan, Lakshmi Krishnan, Gour Hari Das: Independence Day Special
Social Throwback 2023: From personalisation to reimagination, AI trends that took shape
A year of personalisation, reimagination in content generation, newer designations, the rise of AI agencies and an attempt to work towards sustainability – AI takes centre stage in advertising in 2023. We look at these innovations and speak to experts to find out how AI has progressed this year.
Social Throwback 2023: Top 50 Indian ad campaigns
CGI and AI largely remained the common denominators this year with brands leveraging them to infuse creativity and innovation into campaigns. Social Samosa speaks to NCDs and CCOs to curate a list of the top Indian ad campaigns that made a mark in 2023.
Britannia aims to more than double its cheese biz in next 3 years; plans to invest in growth of e-commerce and MT channels
To penetrate deeper into the households, Britannia Bel Foods is working on accessibility and affordability. It plans to come up with Rs 10 sachets and expand its distribution multifold in metro cities.
Britannia's 1947% More History Campaign Features AI Images, Videos Of Living Indian Freedom Fighters Leela Chitale, Lt. Asha Sahay, Lt R. Madhavan, Lakshmi Krishnan, Gour Hari Das: Independence Day Special
Britannia's 1947% More History Campaign Features AI Images, Videos Of Living Indian Freedom Fighters Leela Chitale, Lt. Asha Sahay, Lt R. Madhavan, Lakshmi Krishnan, Gour Hari Das: Independence Day Special