|
|
 |
School Feeding Program with GAIN and Naandi Foundation
49% of children below the age of 5 in India are moderately or severely underweight. This figure compares with 29% in Sub Saharan Africa and 17% in East Asia and the Pacific. 38% of the world’s malnourished children live in India. These numbers are a stark reality of malnutrition in the country.
In March 2007, Britannia developed a a specially designed 5 mg Iron Fortified Tiger Biscuit, which in association with Naandi Foundation, Hyderabad and Global Alliance for Improved Nutrition (GAIN) Geneva, was used to supplement the Andhra Pradesh Government’s midday meal program for 1.5 Lac school children in Hyderabad. The Britannia - Naandi - Gain Partnership has been profiled as part of the GAIN-WBI sponsored Case Study series titled “Business Innovation to Combat Malnutrition”. Under the aegis of the Britannia school contact program, as many as 5 million children are educated on nutrition using the popular story-telling medium of the country.
|
|
|
|
|
|
|
