Britannia created ‘Ting Ting Ti-Ding’ when sonic branding was simply unheard of: Amit Doshi, CMO, Britannia Industries

“Ting Ting Ti-Ding”, which has been the sonic signature tune of Britannia Industries — a legacy known to make delicious snacks for decades — is not only iconic but has also led to a total brand recall.


Share this page